LONG
HAUL

© Copyright Long Haul 2026.
All rights reserved.

LONG
HAUL

© Copyright Long Haul 2026.
All rights reserved.

LONG
HAUL

© Copyright Long Haul 2026.
All rights reserved.

We partnered with our friends at Destroy & Design to whip up some merchandise concepts for Steve-O (from MTV’s Jackass, Wildboyz, Wild Ride Podcast) for his Bucket List tour. He traveled around the world doing over 150 shows from 2022-2024. A few of these pieces from this capsule become core merch, which carried over to his following Super Dummy tour.

“2022 was the perfect storm. The Jackass movie was #1, my profile was white-hot, and the world had just reopened with everyone ready to spend. It ended up being the most successful year of my life — more than double my next best year. I was basically printing money — merch was selling like crazy.” – Steve-O

We partnered with our friends at Destroy & Design to whip up some merchandise concepts for Steve-O (from MTV’s Jackass, Wildboyz, Wild Ride Podcast) for his Bucket List tour. He traveled around the world doing over 150 shows from 2022-2024. A few of these pieces from this capsule become core merch, which carried over to his following Super Dummy tour.

“2022 was the perfect storm. The Jackass movie was #1, my profile was white-hot, and the world had just reopened with everyone ready to spend. It ended up being the most successful year of my life — more than double my next best year. I was basically printing money — merch was selling like crazy.” – Steve-O

We partnered with our friends at Destroy & Design to whip up some merchandise concepts for Steve-O (from MTV’s Jackass, Wildboyz, Wild Ride Podcast) for his Bucket List tour. He traveled around the world doing over 150 shows from 2022-2024. A few of these pieces from this capsule become core merch, which carried over to his following Super Dummy tour.

“2022 was the perfect storm. The Jackass movie was #1, my profile was white-hot, and the world had just reopened with everyone ready to spend. It ended up being the most successful year of my life — more than double my next best year. I was basically printing money — merch was selling like crazy.” – Steve-O

CLIENT

Steve-O

PROJECT

Merch Design

PACKAGING
REDESIGN

DELIVERABLES

Merch Design
Merch Production

Additional Credits & PARTNERS

Additional Credits & PARTNERS

DESTROY & DESIGN / Design Partners
ANDREW PUZZOULI / Producer

BEN ENGLANDER / Writer

DESTROY & DESIGN / Design Partners
ANDREW PUZZOULI / Producer

BEN ENGLANDER / Writer